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The Book on Marketing Plans

Public Relations Marketing

Excerpt from On Target: The Book on Marketing Plans by Tim Berry and Doug Wilson


Public Relations involves a variety of programs designed to maintain or enhance a company's image and the products and services it offers. Successful implementation of an effective public relations strategy can be a critical component to a marketing plan.


A public relations (PR) strategy may play a key role in an organization's promotional strategy. A planned approach to leveraging public relations opportunities can be just as important as advertising and sales promotions. Public relations is one of the most effective methods to communicate and relate to the market. It is powerful and, once things are in motion, it is the most cost effective of all promotional activities. In some cases, it is free.


The success of well executed PR plans can be seen through several organizations that have made it a central focus of their promotional strategy. Paul Newman's Salad Dressing, The Body Shop, and Ben & Jerry's Ice Cream have positioned their organizations through effective PR strategies. Intel, Sprint and Microsoft have leveraged public relations to introduce and promote new products and services.


Similar to the foundational goals of marketing, effective public relations seeks to communicate information to:


  • Launch new products and services.

  • Reposition a product or service.

  • Create or increase interest in a product, service, or brand.

  • Influence specific target groups.

  • Defend products or services that have suffered from negative press or perception.

  • Enhance the firm's overall image.

  • The result of an effective public relations strategy is to generate additional revenue through greater awareness and information for the products and services an organization offers.



Goals and Objectives


Good strategy begins with identifying your goals and stating your objectives. What are the goals and objectives behind your public relations strategy and can they be measured and quantified?


Each of these areas may reflect the goals your public relations campaign may seek to accomplish.


Press relations

Communicating news and information of interest about organizations in the most positive light.


Product and service promotion

Sponsoring various efforts to publicize specific products or services.


Firm communications

Promoting a better and more attractive understanding of the organization with internal and external communications.


Lobbying

Communicating with key individuals to positively influence legislation and regulation.


Internal feedback

Advising decision makers within the organization regarding the public's perception and advising actions to be taken to change negative opinions.

Friday, March 30, 2007

The essentials of a marketing plan

The Essential Contents of a Marketing Plan

Excerpt from On Target: The Book on Marketing Plans by Tim Berry and Doug Wilson


Every marketing plan has to fit the needs and situation. Even so, there are standard components you just can't do without. A marketing plan should always have a situation analysis, marketing strategy, sales forecast, and expense budget.



  • Situation Analysis: Normally this will include a market analysis, a SWOT analysis (strengths, weaknesses, opportunities, and threats), and a competitive analysis. The market analysis will include market forecast, segmentation, customer information, and market needs analysis.

  • Marketing Strategy: This should include at least a mission statement, objectives, and focused strategy including market segment focus and product positioning.

  • Sales Forecast: This would include enough detail to track sales month by month and follow up on plan-vs.-actual analysis. Normally a plan will also include specific sales by product, by region or market segment, by channels, by manager responsibilities, and other elements. The forecast alone is a bare minimum.

  • Expense Budget: This ought to include enough detail to track expenses month by month and follow up on plan-vs.-actual analysis. Normally a plan will also include specific sales tactics, programs, management responsibilities, promotion, and other elements. The expense budget is a bare minimum.




Are They Enough?

These minimum requirements above are not the ideal, just the minimum. In most cases you'll begin a marketing plan with an Executive Summary, and you'll also follow those essentials just described with a review of organizational impact, risks and contingencies, and pending issues.


Include a Specific Action Plan

You should also remember that planning is about the results, not the plan itself. A marketing plan must be measured by the results it produces. The implementation of your plan is much more important than its brilliant ideas or massive market research. You can influence implementation by building a plan full of specific, measurable and concrete plans that can be tracked and followed up. Plan-vs.-actual analysis is critical to the eventual results, and you should build it into your plan.

Thursday, March 29, 2007

Do you need a business plan?


Do I need a business plan?

By Palo Alto Software, Inc.


Not everyone who starts and runs a business begins with a business plan, but it certainly helps to have one. If you are seeking funding from a venture capitalist, you will certainly need a comprehensive business plan that is well thought out and demonstrates sound business reasoning.


If you are approaching a banker for a loan for a start-up business, your loan officer may suggest a Small Business Administration (SBA) loan, which will require a business plan. If you have an existing business and are approaching a bank for capital to expand the business, they often will not require a business plan, but they may look more favorably on your application if you have one.


Reasons for writing a business plan include:


  • Support a loan application

  • Raise equity funding

  • Define objectives and describe programs to achieve those objectives

  • Create a regular business review and course correction process

  • Define a new business

  • Define agreements between partners

  • Set a value on a business for sale or legal purposes

  • Evaluate a new product line, promotion, or expansion



What's in a business plan?

A business plan should prove that your business will generate enough revenue to cover your expenses, but a business plan may vary depending upon whom your audience is. If you are writing a plan for your colleagues and partners, for example, to expand an existing business, then the focus of that plan may be more operational than financial. Yes, you are going to show your partners how this expansion will mean more revenues, but they are going to want to know the nuts and bolts of how this new venture is going to be implemented.


If you are writing a business plan for a bank, your bank manager will want to see that your ideas are well thought out, but the most important aspect to him or her will be your financials. Are your assumptions realistic? And will the cash flow of the business be enough to ensure that you can make the monthly payments for the loan that you have requested? If your business is making $1,000 a month and your payments are $1,200 a month, the bank is likely to turn you away.


When considering an investment opportunity, most venture capitalists look at the obvious trends and market niches. Transcending the business elements, however, the most important factor in a decision to invest in a company is the quality of the people. In real estate, the three biggest criteria are "location, location and location." The venture capital axiom is "people, people and people." VCs will ask, how experienced are the people that are going to run this business? Do they have knowledge of the industry? Have they started successful ventures in the past?


What makes a successful business plan?


  • Presents a well thought out idea

  • Contains clear and concise writing

  • Has a clear and logical structure

  • Illustrates management's ability to make the business a success

  • Shows profitability



Bringing it all together...

Your business plan is like your calling card, it will get you in the door where you'll have to convince investors and loan officers that you can put your plan into action. You want your calling card to look impressive, so make sure your business plan is printed out on good quality paper, you have checked the spelling and grammar and that your numbers add up. Anyone who sees errors while reading your plan will wonder whether you are going to make similar errors in running your business.


A great business plan is the best way to show bankers, venture capitalists, and angel investors that you are worthy of financial support. Make sure that your plan is clear, focused and realistic. Then show them that you have the tools, talent and team to make it happen.

Wednesday, March 28, 2007

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Design Your Plan to Fit Your Business

Design Your Plan to Fit Your Business

By Palo Alto Software, Inc.


Business planning is about results. For every business plan, you need to make the contents of your plan match your purpose. Don't accept a standard outline just because it's there.


In the United States business market there is a standardization about business plans. You can find dozens of books on the subject, about as many Web sites, two or three serious software products, and courses in hundreds of business schools, night schools, and community colleges. Although there are many variations on the theme, a lot of it still falls into the same standard.


What is a Business Plan?

A business plan is any plan that works for a business to look ahead, allocate resources, focus on key points, and prepare for problems and opportunities. Business existed long before computers, spreadsheets, and detailed projections. So did business plans.


Unfortunately, people think of business plans first for starting a new business or applying for business loans. But they are also vital for running a business, whether or not the business needs new loans or new investments. Businesses need plans to optimize growth and development according to priorities.


What's a Start-up Plan?

A very simple start-up plan includes a summary, mission statement, keys to success, market analysis, and break-even analysis. This kind of plan is good for deciding whether or not to proceed with a plan, to tell if there is a business worth pursuing, but it is not enough to run a business with.


Is There a Standard Business Plan?

A normal business plan, one that follows the advice of business experts, includes a standard set of elements. Plan formats and outlines vary, of course, but generally, a plan will include standard components such as descriptions of the company, product or service, market, forecasts, management team, and financial analysis.


Your plan depends on your specific situation. For example, if you're developing a plan for internal use only (not for sending out to banks or investors), you may not need to include all the background details that you already know. Description of the management team is very important for investors, while financial history is most important for banks. Make your plan match its purpose.


What's Most Important in a Plan?

It depends on the case, but usually it's the cash flow analysis and specific implementation details.


  • Cash flow is both vital to a company and hard to follow. Cash is usually misunderstood as profits, and they are different. Profits don't guarantee cash in the bank. Lots of profitable companies go under because of cash flow problems. It just isn't intuitive.

  • Implementation details are what make things happen. Your brilliant strategies and beautifully formatted planning documents are just theory unless you assign responsibilities, with dates and budgets, follow up with those responsible, and track results. Business plans are really about getting results and improving your company.



Can you Suggest a Standard Outline?

If you have the main components, the order doesn't matter that much, but here's the outline order we suggest in Business Plan Pro software:


  1. Executive Summary: Write this last. It's just a page or two of highlights.

  2. Company Description: Legal establishment, history, start-up plans, etc.

  3. Product or Service: Describe what you're selling. Focus on customer benefits.

  4. Market Analysis: You need to know your market, customer needs, where they are, how to reach them, etc.

  5. Strategy and Implementation: Be specific. Include management responsibilities with dates and budget.

  6. Management Team: Include backgrounds of key members of the team, personnel strategy, and details.

  7. Financial Plan: Include profit and loss, cash flow, balance sheet, break-even analysis, assumptions, business ratios, etc.



We don't recommend developing the plan in the same order you present it as a finished document. For example, although the Executive Summary comes as the first section of a business plan, we recommend writing it after everything else is done. It will appear first, but you write it last.

Tuesday, March 27, 2007

Business Plan Mistakes

Business Plan Mistakes

By Palo Alto Software, Inc.


Often you may hear about what a business plan consists of. While including the necessary items is very important, you also want to make sure you don't commit any of the following common business plan mistakes:


1. Putting it off.

Don't wait to write a plan until you absolutely have to. Too many businesses make business plans only when they have no choice in the matter. Unless the bank or the investors want a plan, there is no plan.


Don't wait to write your plan until you think you'll have enough time. "There's not enough time for a plan," business people say. "I can't plan. I'm too busy getting things done." The busier you are, the more you need to plan. If you are always putting out fires, you should build firebreaks or a sprinkler system. You can lose the whole forest for paying too much attention to the individual burning trees.


2. Cash flow casualness.

Cash flow is more important than sales, profits, or anything else in the business plan, but most people think in terms of profits instead of cash. When you and your friends imagine a new business, you think of what it would cost to make the product, what you could sell it for, and what the profits per unit might be. We are trained to think of business as sales minus costs and expenses, which equal profits. Unfortunately, we don't spend the profits in a business. We spend cash. So understanding cash flow is critical. If you have only one table in your business plan, make it the cash flow table.


3. Idea inflation.

Plans don't sell new business ideas to investors. People do. The plan, though necessary, is only a way to present information. Investors invest in people, not ideas.


Don't overestimate the importance of the idea, particularly the importance of the uniqueness of the idea. You don't need a great idea to start a business; you need time, money, perseverance, common sense, and so forth. Very few successful businesses are based entirely on new ideas. A new idea is much harder to sell than an existing one, because people don't understand a new idea and they are often unsure if it will work.


4. Fear and dread.

Doing a business plan isn't as hard as you think. You don't have to write a doctoral thesis or a novel. There are good books to help, many advisors among the Small Business Development Centers (SBDCs), business schools, and there is software available to help you (such as Business Plan Pro, and others).


5. Spongy, vague goals.

Leave out the vague and the meaningless babble of business phrases (such as "being the best") because they are simply hype. Remember that the objective of a plan is its results, and for results, you need tracking and follow up. You need specific dates, management responsibilities, budgets, and milestones. Then you can follow up. No matter how well thought out or brilliantly presented, it means nothing unless it produces results.


6. One size fits all

Tailor your business plan to its real business purpose. Business plans can be different things: they are often just sales documents to sell an idea for a new business. They can be detailed action plans, financial plans, marketing plans, and even personnel plans. They can be used to start a business, or just run a business better.


7. Diluted priorities.

Remember, strategy is focus. A priority list with 3-4 items is focus. A priority list with 20 items is something else, certainly not strategic, and rarely if ever effective. The more items on the list, the less the importance of each.


8. Hockey-stick shaped growth projections.

Have projections that are conservative so you can defend them. When in doubt, be less optimistic.

Monday, March 26, 2007

Business Plan Maintenance

Business Plan Maintenance

By Palo Alto Software, Inc.


A business plan is not a one-time document, at least it shouldn't be. Most businesses put together a business plan during their start-up phase to organize, attract partners and employees, and to try and get a loan or financial investment. This is a great use of a business plan, however far too often once the company has started up the plan isn't touched again.


Ultimately, a business plan is about results, about making your business better. If you don't think doing a business plan will improve your business, then don't do one. Planning for planning's sake is a waste of time.


Where a plan is most likely to make your business better is by allowing you to:


  1. Set priorities properly.

  2. Track plan vs. actual results and make course corrections.

  3. Plan and manage the critical numbers that aren't intuitive: not just profit and loss, but the relationship to cash flow, balance sheet, and ratios.

  4. Communicate your plan to others: partners, employees, lenders, and investors. You may have a great plan in your head, but as soon as you need to explain it to others, you need to write it down.



Reviewing Your Plan

So how do you maintain your business plan? We have to first establish that without regular review -- monthly or at least quarterly review of your planned vs. actual results, with practical analysis of the reasons for variance -- planning is likely to be a waste of time.


Real planning requires regular reviews just as much as navigation requires knowing where you are as well as where you were and where you wanted to go.


Every real plan needs to be full of specific dates, budgets, forecasts, and management responsibilities. People involved have to know there will be tracking and following up on specifics. Then that plan must be reviewed against results, and those reviews should produce course corrections and fine tuning.


Generally a business hopes for a consistent long-term strategy built on short-step incremental changes, not major revisions. Consistency is important to strategy, and the business should avoid the temptation to jump around from one strategy to another so quickly that no strategy is ever really implemented. Remember that even a mediocre strategy well and consistently implemented is much better than a brilliant strategy that wasn't implemented.


However, businesses do come to crossroads demanding major revisions in their business plan. These are some signs that indicate its time to review your plan:


  • Major changes in market situation. Look especially for changing market factors and changing market behavior.

    • Have your underlying business assumptions changed? As an example, the Internet has changed the business landscape so enormously that in some industries almost any plan that was developed without a view of the Internet may need revisions. That may not be true for a landscape architect or restaurant, but for a travel agent, graphic artist, or market researcher it's obvious.

    • Do you have new competition? Have new competitors emerged, or existing competitors changed the business landscape so much that you need to review and revise?

    • Has the product or service picture changed? For example a new technology may have emerged, changing the market perception of what you sell. There may be new products or services offering related solutions to the same user needs you satisfy.



  • Major changes in internal situation. The most obvious major changes are changes in ownership, which are frequently the result of changing partnerships, divorces, deaths, and investment. The company takes on new partners, or sells out to a larger company. On a more ominous note, the company suffers significant declines in sales, profits, and financial health.



Always keep the revision in perspective. While you do want to review and correct constantly, you don't want to change a strategy unless you are sure it isn't working or you see real changes in the underlying assumptions that formed the foundations of strategy.


Maintaining Your Plan

The purpose of maintaining your plan is to use business results to guide your future decisions. The plan itself has no value if it doesn't help you improve business. That's regardless of how good or bad, how brilliant the ideas, writing, or how elaborate the tables and charts. Its value is the decisions it leads to.


That means, of course, that to make a plan worth the effort of developing it, you'll want to follow it up. Whether that's every month or every quarter, you need to track results, analyze the difference between plan and actual results, and manage. Change things that need to be changed. Compare what you planned to what happened in reality. Ask yourself the following questions:


  • What went wrong, and how can we fix it?

  • What went right, and how can we take advantage of it?

  • What changes took place in the competitive landscape that could be updated in the plan?

  • What changes took place affecting our market that could be updated in the plan?

  • What changes took place internally in our organization that could be updated in the plan?



After you've answered these questions, update your plan accordingly, set new budgets and milestones, adjust your financials, and repeat the process with another review of your plan again next month or next quarter. Update your plan accordingly again, and keep repeating. You'll find that maintaining your business plan gives you a better grasp on your business, your market, and everything else that happens with your company.

Saturday, March 24, 2007

Information storming for your business plan

Gathering Information For Your Plan


By Palo Alto Software, Inc.


A common problem people encounter when writing their business plan is finding information about their business industry and competitive companies. Fortunately, in recent years the Internet has made information gathering simple and easy, but sometimes the best information is found much closer to home, with real people, in real time.


Always take a look at other businesses similar to your own, as a very good first step. If you're looking at starting a new business, you may well be starting one similar to one you already know. If you're doing a plan for an existing business, you are even more likely to know the business well. Even so, you can still learn a lot by looking at other similar businesses.



  • Look at existing, similar businesses.
  • If you are planning a retail shoe store, for example, spend some time looking at existing retail shoe store businesses. Park across the street and count the customers that go into the store. Note how long they stay inside, and how many come out with boxes that look like purchased shoes. You can probably even count how many pairs of shoes each customer buys. Browse the store and look at prices. Look at several stores, including the discount shoe stores and department store shoe departments.

  • Find a similar business in another place.
  • Find a similar business far enough away that you won't compete. For the shoe store example, you would identify shoe stores in similar towns in other states. Call the owner, explain your purpose truthfully, and ask about the business.

  • Scan local newspapers for people selling a similar business.
  • Contact the broker and ask for as much information as possible. If you are thinking of creating a shoe store and you find one for sale, you should consider yourself a prospective buyer. Maybe buying the existing store is the best thing. Even if you don't buy, the information you gain will be very valuable. Why is the owner selling? Is there something wrong with the business? You can probably get detailed financial information.

  • Always shop the competition.
  • If you're in the restaurant business, patronize your competition once a month, rotating through different restaurants. If you own a shoe store, shop your competition once a month, and visit different stores.



It takes a little hard work but by using the Internet and doing some research at local businesses, you should be able to gather all the information necessary for your business plan.

Friday, March 23, 2007

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Business Plan Basics

Business Plan Basics

By Palo Alto Software, Inc.


The best way to show bankers, venture capitalists, and angel
investors that you are worthy of financial support is to show
them a great business plan. Make sure that your plan is clear,
focused and realistic. Then show them that you have the tools,
talent and team to make it happen. Your business plan is like
your calling card, it will get you in the door where you'll have
to convince investors and loan officers that you can put your
plan into action.


Once you have raised the money to start or expand your business,
your plan will serve as a road map for your business. It is not
a static document that you write once and put away. You will
reference it often, making sure you stay focused and on track,
and meet milestones. It will change and develop as your business
evolves.


Do I need a business plan?



Not everyone who starts and runs a business begins with a
business plan, but it certainly helps to have one. If you are
seeking funding from a venture capitalist, you will certainly
need a comprehensive business plan that is well thought out and
contains sound business reasoning.


If you are approaching a banker for a loan for a start-up
business, your loan officer may suggest a Small Business
Administration (SBA) loan, which will require a business plan. If
you have an existing business and are approaching a bank for
capital to expand the business, they often will not require a
business plan, but they may look more favorably on your
application if you have one.


Reasons for writing a business plan include:


  • Support a loan application

  • Raise equity funding

  • Define and fix objectives and programs to achieve those
    objectives

  • Create regular business review and course correction

  • Define a new business

  • Define agreements between partners

  • Set a value on a business for sale or legal purposes

  • Evaluate a new product line, promotion, or expansion




What's in a business plan?



A business plan should prove that your business will generate
enough revenue to cover your expenses and make a satisfactory
return for bankers or investors.



  1. Executive Summary--features the highlights of your plan and
    sells your idea in two pages or less.

  2. Company Summary--a factual description of your company,
    ownership, and history.

  3. Products (or Services or both)--describes your products
    and/or services and how they stand out from competitive products
    and services.

  4. Market Analysis-provides a summary of your typical customers,
    competitive landscape, market size, and expected market
    growth.

  5. Strategy and Implementation-describes how you will sell your
    product, how you will put your plan into action, and establishes
    milestones.

  6. Management Summary-provides background on the management
    team, their experiences, and key accomplishments.

  7. Financial Plan-contains key financials including sales, cash
    flow, and profits.




What makes a successful business plan?


  • A well thought out idea

  • Clear and concise writing

  • A clear and logical structure

  • Illustrates management's ability to make the business a
    success

  • Shows profitability




How do you write a business plan?



Sitting down looking at a blank computer screen as you prepare to
start your business plan can be daunting. You may want to look
at some alternatives that will make the process a bit easier.


Hire a Professional

A professional consultant will create the business plan for you,
but you still have to be prepared to think through your business
and understand the underlying concepts in your business idea.
You will have to work closely with the consultant to ensure that
he or she develops a good plan that accurately represents your
business or business idea. You can find a list of business
planning consultants at www.planconsultants.com.


Buy a Book

There are many good books on the market that will help you to
understand what needs to go into a good business plan. You can
read Timothy Berry's "Hurdle: the Book on Business Planning".


Use Business Planning Software

A good business planning software package will provide you with
an outline for a well-developed, objective-based and professional
business plan. Software packages will remove the problem of
starting from scratch by structuring your plan for you. The
software should ask you the right questions that will pull out
the most important underlying concepts within your business idea.
Find out more about the leading software package on the market, Business Plan Pro.


Business planning resources



Business Plan Pro

Wednesday, March 21, 2007

Tuesday, March 20, 2007

Build a solid marketing plan

The Essential Contents of a Marketing Plan

Excerpt from On Target: The Book on Marketing Plans by Tim Berry and Doug Wilson


Every marketing plan has to fit the needs and situation. Even so, there are standard components you just can't do without. A marketing plan should always have a situation analysis, marketing strategy, sales forecast, and expense budget.



  • Situation Analysis: Normally this will include a market analysis, a SWOT analysis (strengths, weaknesses, opportunities, and threats), and a competitive analysis. The market analysis will include market forecast, segmentation, customer information, and market needs analysis.

  • Marketing Strategy: This should include at least a mission statement, objectives, and focused strategy including market segment focus and product positioning.

  • Sales Forecast: This would include enough detail to track sales month by month and follow up on plan-vs.-actual analysis. Normally a plan will also include specific sales by product, by region or market segment, by channels, by manager responsibilities, and other elements. The forecast alone is a bare minimum.

  • Expense Budget: This ought to include enough detail to track expenses month by month and follow up on plan-vs.-actual analysis. Normally a plan will also include specific sales tactics, programs, management responsibilities, promotion, and other elements. The expense budget is a bare minimum.




Are They Enough?

These minimum requirements above are not the ideal, just the minimum. In most cases you'll begin a marketing plan with an Executive Summary, and you'll also follow those essentials just described with a review of organizational impact, risks and contingencies, and pending issues.


Include a Specific Action Plan

You should also remember that planning is about the results, not the plan itself. A marketing plan must be measured by the results it produces. The implementation of your plan is much more important than its brilliant ideas or massive market research. You can influence implementation by building a plan full of specific, measurable and concrete plans that can be tracked and followed up. Plan-vs.-actual analysis is critical to the eventual results, and you should build it into your plan.

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Monday, March 19, 2007

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clickXchange provides custom affiliate programs for marketing firms , consultants and individual in house affiliate program managers. An all inclusive turnkey solution featuring, hundreds of programs and thousands of pre-screened affiliates.

Sunday, March 18, 2007

FREE ADS AND INCOME IN ONE PLACE

Free Classifieds

This is a terrific way to get sales and traffic,
also, to earn a nice income all at the same time
and of course it is FREE!

Earn
money from free classifieds!

Saturday, March 17, 2007

Great website for school supplies!

This arrives from another one
of my networking resources,
this website will provide you
with all of your schooling and
educational resources.

Thanks be to Ad Land Pro
and all of their networking efforts!

Go to this great website for all
of your schooling supplies etc...

http://www.everythingschooling.com

Happy Saint Patricks Day!

Ryze business networking

FOR ALL ENTREPRENEURS:


This is a great place for networking
for all business owners:

Ryze business networking



This one is for women business owners only:

Women Business Owners
http://www.womenbizowners.org/
We are a non-profit organization that
works within your busy work and
personal schedule.

We believe YOU
are the heart of your business.

Learn
how to market your business,
reach your goals, find new customers,
and more.

Friday, March 16, 2007

FREE income producer for your website!

Hello everyone, I discovered this today
and I figured you would all benefit from
this awesome program,

and of course it is free! It is an element
that no webmaster should be without.

This produces an ongoing stream of income
for your online business! FREE

===========================================================
The Internet Marketing Center's top rated Affiliate Program
is 100% free to join and gives you the ability to INSTANTLY
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obligation on your part.

To start maximizing the profit-producing power of your web
site in the next 10 minutes, go to...
http://www.marketingtips.com/sr/t.x/906760


... and take advantage of the arsenal of Internet marketing
tools they provide you with just for joining!
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Thursday, March 15, 2007

Own Business Now You have Seen The Others Enjoy The Real Deal

Own Business Now You have Seen The Others Enjoy The Real Deal
Incorporate the above link with the link below,
and start earning what your worth without having
to pay for it, free income online today! No Catch!
Almost like Google AdSense but, better!
Earn revenue from your web site's traffic.

Get top website rankings





"Get FREE Traffic with #1 Rankings in Google!"


It's estimated that search engines are used in 93% of online purchases!


Find out how YOU can use popular search engines like Google, Yahoo, and MSN to drive 1,000s of eager shoppers to your website...for FREE!


You won't spend a DIME on pay-per-click advertising -- and you will NOT spend $1,000s on SEO experts!


Instead, you'll discover how EASY it is to get #1 and #2 rankings by STEALING the SEO secrets that cost one guy over $13,750 to discover!


Click here now to

READ THE REPORT!

Wednesday, March 14, 2007

Online business secrets

How does someone get ads like these,
and make money at the same time?
Email me to find out.
There is a contact email address
on my business website.
Go to http://www.onlinebusinesstools.co.nr/
Shop LizClaiborne.com
macys.com
Dell Home Systems
Lane Bryant Gift Cheque 120X60 KegWorks.com (Dot Com Holdings of Buffalo, Inc)

Netflix, Inc. Western Union Economy Option




Maximize website income

===========================================================
The Internet Marketing Center's top rated Affiliate Program
is 100% free to join and gives you the ability to INSTANTLY
GENERATE AN ONGOING STREAM OF INCOME without any cost or
obligation on your part.

To start maximizing the profit-producing power of your web
site in the next 10 minutes, go to...

http://www.marketingtips.com/sr/t.x/906760

... and take advantage of the arsenal of Internet marketing
tools they provide you with just for joining!
===========================================================

Tuesday, March 13, 2007

Yahoo!

You can learn all you need with yahoo, they do a terrific job of informing you about RSS feeds which is the easiest way to connect all the dots missing within your campaigns. Yahoo does the best job of explaining RSS feeds, and how RSS feeds are applied and work for you.

Yahoo!

Monday, March 12, 2007

Saturday, March 10, 2007

The Best Networking etc...sign up and use FREE!

This link is terrific! Post ads free, network free, earn income free get email lists free! The best website yet!
Check it out today, I use this site and it is the best free service yet! Just simply click on the add below, get involved today!

Get Linked from thousands of Classifieds for FREE with one click.

Thursday, March 1, 2007

Networking Free Site!

Brand New!
AdlandPro Gold and free 3,000advertising credits,
free search/directories submissions to nearly 400,000
places, free automatically renewed ad.AdlandPro Classifieds
has just launched a monthly renewable affiliate program -
AdlandPro Gold.Be one of the first to join this new money maker!
***** It's destined to be huge! *****
http://www.adlandpro.com/partner.asp?ref=323294&pg=mbs
I have personally been affiliated with AdlandPro since 1998and
consider them to be the top Free Classifieds site on the Internet.
I have earned a consistent monthly income with the AdlandPro
free affiliate program along with steady,free banner advertising
for my websites.Now, it's time to jump to the next level with one
of the premiere marketing names on the Internet, AdlandPro Gold.
Join me in this ground floor opportunity and position yourself with
a PROVEN Internet company!
http://www.adlandpro.com/partner.asp?ref=323294&pg=mbs
and get 3,000 free advertising credits for life renewed each month
..and read the info.***** Features of AdlandPro Gold *****
1.)Your own advertising network.
Earn cash for driving traffic to your AdlandPro website!
Free Banner Advertising - 5 displays to only 1 hit + earn cash!
Your banners, ads displayed to visitors sent from your promotional
efforts.
2. Your own newsletter hosted and mailed on their servers!
AdlandPro Gold will build it for you, mail it and even provide the content!
- Priceless! See archives here
http://www.adlandpro.com/opt-in-list/archives/business/default.asp?ref=freebonanza http://www.adlandpro.com/opt-in-list/archives/marketing/default.asp?ref=freebonanza http://www.adlandpro.com/opt-in-list/archives/Free-Stuff/default.asp?ref=freebonanza
3. URL tracking for your ads.
4. Value added services, otherwise offered for a fee to regular visitors.
- 3,000 free advertising credits. - Monthly submission to 300,000
directories - a $15.00 value! - HOURLY classified ad renewal - $7.95 value!
- Free e-book on successful mini sties with resell rights (Value $75.95 USD).
5. Follow-up Auto responder with list capabilities
6. 30% commissions
Earn 30% commission on ALL sales.
If you have just 3 monthly affiliate subscribers yours is paid for plus
you earn 30% on all sales from your site!
7. Gold Members only communication software to exchange ideas with
other members
8. Business Opportunity wealth of promotional and marketing tools!
Plus more to come! Get in now!
http://www.adlandpro.com/partner.asp?ref=323294&pg=mbs
Regards and Good Fortune,
Elise Hartzell

Friday, February 23, 2007

online business tools: A vital tool kit for begining your own business

online business tools: A vital tool kit for beginning your own business

A vital tool kit for beginning your own business



Every business starting out,

should have this vital tool

for business start up:




Business Management Series

Business Management Series


#1 in the Business Management Series:

Starting your own Business. Filled with

expert advice, this plain-English

guide walks you through every

aspect of starting a business.


#2 in the Business Management Series:

Creating a Successful Business Plan.

Our guide offers step-by-step

strategies to help you write a

plan that will get your dream

business off to a secure start.


#3 in the Business Management Series:

Financing Your Small Business.

This guide reveals over 101 sources

of capital, including a state-by-state

index of small business friendly banks.


#4 in the Business Management Series:

Successful Sales and Marketing.

Loaded with practical, proven

marketing advice and tactics, this

indispensable guide can help you

transform your business into

a money making machine.


Order all four guides

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that's a savings of $121.

Take the next step to

starting your own business.













Wednesday, February 21, 2007

Income producers for your sites free!

===========================================================
The Internet Marketing Center's top rated Affiliate Program
is 100% free to join and gives you the ability to INSTANTLY
GENERATE AN ONGOING STREAM OF INCOME without any cost or
obligation on your part.

To start maximizing the profit-producing power of your web
site in the next 10 minutes, go to...

http://www.marketingtips.com/sr/t.x/906760

... and take advantage of the arsenal of Internet marketing
tools they provide you with just for joining!
===========================================================


Calling All webmasters:

Also, you may get in on the best advertising revenue ever,
receive revenue from Macys, Nordstroms, and many many others.
Free to join and earn sign up today,
Have a website? Earn money with Link Share merchants.

Starting your new business

The Dirty Dozen

Avoiding the 12 Most Common Business Blunders


Introduction


Every single day, enthusiastic entrepreneurs start about 2,000 new small businesses. Three years from now, about 1,600 of those new businesses will have failed.


Being in the business of helping others break into the retail business, we've had a ringside seat to witness competitors battle it out retail arena, and we've identified the 12 differences that separate the champs from the chumps.


In this article, we reveal those differences and use our observations, experience, and expertise to steer you clear of the most common pitfalls and ensure that your business becomes part of the elite group of successful start ups.



Poor management



People launch their own businesses for a variety of reasons. Some think it will be fun and easy. Others aren't happy with their current lifestyle and seek to better themselves financially. Still more look at their boss and think, "If he can do it, then I sure can!"



But the truth is that 80% of new businesses fail within the first three years. The number one reason small businesses fail is, by far, poor management.


Recognizing the essentials of good management


Good management boils down to developing a solid business plan and then effectively executing your plan or adjusting it to meet the needs of the current situation. Effectively managing a business, big or small, requires the following...
Read More